We’ve recently re-certified as a B Corp. While our approach hasn’t changed, the process gave us reason to pause — to reflect more deliberately on how we work, and to continue to pay closer attention to the quieter details of how that work intersects with the world around it.
B Corp remains a useful lens. Not a signal of perfection, but a structure that helps us stay attentive — to our assumptions, our habits, and our responsibilities as a digital practice.
It continues to align with the values that underpin our work: care, clarity, long-term thinking. The belief that digital products are part of a broader ecology, and that craftsmanship is not just a question of quality, but of consequence. Each review offers the chance to look again — to notice where change is happening, and where more care is still needed.
Digital work often appears lightweight. But beneath the surface, its energy use, social impact and longevity are shaped by small, cumulative decisions. Being a B Corp doesn’t solve that — it simply keeps the questions in view. There’s still more to understand. That’s what makes the process meaningful. And why we’re glad to be part of a community thinking along similar lines.
If you're a fellow B Corp, or thinking of becoming one, we’d love to hear from you.
